Google is bringing its adsense progran to mobile applications for mobo app developers. Probabbly the inspiration comes from the Apple app store, which has been a source of making money for the developers. However, the adsense program is applicable to developers which have 100,000 pages views per day and application should be free. That appears a little stringent criteria but allow only the quality developers to stay in the race.
As compared to adsense for blogs or website, Google has definately created a filter by not engaging the end users, which might not help it attend the same pouplarity as on the web. Mobile industry is still to witness some break through refinements in ad-sharing revenue models.
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